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No Jive: The Battle of the Bands
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- Date: Oct 09, 2099 As every teenage girl in America knows, 'NSYNC is a quintet of cute boys from Florida who like to sing and dance and who've sold a lot of records. Of course, they're not the only quintet of cute boys from Florida--there's also the Backstreet Boys... It can get confusing. Both bands tasted their first success overseas before taking the domestic market by storm. Both groups have sold out concert after concert, and millions upon millions of records. And both bands are haunted by the specter of the New Kids on the Block, a boy-toy act of one decade back whose main claim to fame these days--discounting actor Mark Wahlberg(brother of New Kid Donnie)--is how much you can get for a lunchbox with the logo on an Internet auction site. But this week the rivalry between the two bands escalated to a new level when some contract shuffling brought 'NSYNC to the Backstreet Boys' own record label, Jive. There are some kinds of jive you just don't take--and so, Billboard Online reports, the Backstreet Boys have served notice that they no longer consider themselves a part of the company, charging the label with breach of contract. Last year the Boys broke up with their management--in part, because their management was also repping 'NSYNC. The Boys' paranoia makes sense if you think about it though. After all, no one else over the age of fourteen can tell the two groups apart. Why should Jive? --Patrizia DiLucchio
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